I Can't Believe It's Not Butter launch their reformulated spread with Gordon Ramsay at the helm of a multi-channel campaign.
- Over a 1x shoot day we filmed a tvc commercial, 3x social recipes and stills.
Director Simon Neal
Producer Larissa Hickey
Production Manager Geraldine Cabanero
Production Coordinator Ameerah Ayyad
Runner Nalani Julien
Runner Driver Sidney Kwok
Runner Driver Theus Morgan
1st AD Jonathan Sidwell
2nd AD Jacqui Moore
AD Runner Max Holland
DOP David Bird
B Cam Brendan Harvey
1st AC Dan Henderson
2nd AC Georgia Quillam
BTS Camera Cian Wilkins
B Cam 1st AC Lydia Stott
Gaffer Sam Crooks
Spark Mattie Vant
Spark Bo Morgan
Grip Andy Sauer
Grip Assistant Thomas Trevail
DIT David Palmer
Playback Karl Taggart
Sound op Chris James
Boom op Nick Page
Production Designer Charles Whiteway
Asst art director/buyer Cam Seymour
Props Master Max Roach
Costume Designer Mr Gammon
Assistant Sharon Agricole
Assistant no.2 Margot Bayles
Talent Stylist Maureen Vivian
Talent HMU Buster Knight
HMU Dee V'lcevska
HMU Assistant Bethany Lewis
HMU Assistant Becca Lymbourides
HMU Assistant Aybuke Kavas
Food Stylist Fergal Connolly
Food stylist assistant Valeria Russo
Food stylist assistant Mandy Thompson
Food stylist runner Oisin Connolly
Script supervisor Lois Griffiths
Teleprompter Sophia Walker
Medic Reema Shah
Stills Crew:
Photographer Dan Ross
Digi tech Alex Cornes
Lighting tech James Newlands
Post Production:
Salt XC Agency